Newsletters are a great way to keep in touch with readers, but I’m currently facing a dilemma of whether to carry on with a regular quarterly newsletter when in some quarters – like this one! – I have less to say that’s concrete and interesting, or whether to switch to occasional newsletters that go out only when there is something to announce, such as launch dates or sharing covers for new books etc.
I’m inclined towards the latter, but here’s your opportunity to tell me which you prefer.
If you’re wondering what the heck I’m talking about, you can sign up for the newsletter here:
I don’t mind a regular newsletter, but apparently I’m in the minority. I receive several author newsletters and some choose to only send it when something is imminent. But others share book reviews of things they have recent read while others offer snippets of WIP. I don’t think there’s a wrong way to go, so I hope you do what makes sense for you. 🙂
I’ve spent the last quarter really focused on writing, and there isn’t very much to say to readers that’s substantial and concrete, you know? I worry that I’m sending out froth!
I think it would be helpful to send one out more frequently and mention what you are working on, books you are reading, cons/workshops/etc. that you are attending and Molly the wonder pooch. 🙂
That’s a tough one, but then you’re looking at someone who has as yet to send out a single newsletter… I’m working on that though!